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Celebrity as a Marketing Strategy with Clint Arthur
Manage episode 443939306 series 12018
Clint Arthur is a renowned entrepreneur and motivational speaker who specializes in transforming professionals into celebrities. His dynamic approach to personal branding and leadership captivates and empowers audiences.
Top 3 Value Bombs
1. First understand the difference between celebrity and fame. We’re talking about creating awareness of you, respect for you, admiration of you, positioning of you as a leader and somebody super special in the eyes of a specific target market.
2. One of the values of competition is that it should be forcing you to understand that you need to be a celebrity.
3. If you are not deliberately, methodically, and systematically growing your celebrity in the eyes of your clients and prospects, you are asleep at the wheel, ignoring everything that’s going on in the society.
Check out Clint’s website - Clint's Website
Sponsors
HubSpot: Get ready for growth, without the growing pains! Visit HubSpot.com/spotlight to see the dozens of major product updates that'll make impossible growth feel impossibly easy
NetSuite Download the CFO’s Guide to AI and Machine Learning for FREE at NetSuite.com/fire
Ziprecruiter Four out of five employers who post on ZipRecruiter get a quality candidate within the first day. Try it for free at this exclusive web address: ZipRecruiter.com/fire ZipRecruiter. The smartest way to hire.
3862 פרקים
Manage episode 443939306 series 12018
Clint Arthur is a renowned entrepreneur and motivational speaker who specializes in transforming professionals into celebrities. His dynamic approach to personal branding and leadership captivates and empowers audiences.
Top 3 Value Bombs
1. First understand the difference between celebrity and fame. We’re talking about creating awareness of you, respect for you, admiration of you, positioning of you as a leader and somebody super special in the eyes of a specific target market.
2. One of the values of competition is that it should be forcing you to understand that you need to be a celebrity.
3. If you are not deliberately, methodically, and systematically growing your celebrity in the eyes of your clients and prospects, you are asleep at the wheel, ignoring everything that’s going on in the society.
Check out Clint’s website - Clint's Website
Sponsors
HubSpot: Get ready for growth, without the growing pains! Visit HubSpot.com/spotlight to see the dozens of major product updates that'll make impossible growth feel impossibly easy
NetSuite Download the CFO’s Guide to AI and Machine Learning for FREE at NetSuite.com/fire
Ziprecruiter Four out of five employers who post on ZipRecruiter get a quality candidate within the first day. Try it for free at this exclusive web address: ZipRecruiter.com/fire ZipRecruiter. The smartest way to hire.
3862 פרקים
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