He Went From E-commerce & Course Creator to 8 Figure Software Entrepreneur + Millions of Followers

Leveling Up with Eric Siu

Today’s guest is Kevin David a software entrepreneur and content creator who started off in e-commerce and now owns multiple eight-figure businesses. He made his first YouTube video just over four years ago and has now been viewed more than a billion times across different social media platforms, where he shares his expertise on e-commerce and gaining financial freedom. Tuning in today, you’ll hear how he first achieved success in e-commerce, transitioned into e-commerce software, and how he started all three of his software companies from the ground up. He explains how he was able to shift his mindset by surrounding himself with good people and filling his head with great books, of which he provides a number of examples. In this episode, find out why Kevin pays his CEOs so much, how he developed his social media content strategy, and how he built up his email list. As someone who has perfected the art of leveling up, Kevin is full of profound advice, so tune in today!

TIME-STAMPED SHOW NOTES:

• [00:43] Kevin share’s his journey as an entrepreneur and the concept of ‘the second mountain’.
• [02:30] How Kevin consolidated his e-commerce businesses so he could focus on software.
• [03:39] He talks about how he started all three of his software companies from the ground up.
• [05:14] How he made the transition from e-commerce to teaching, to software.
• [06:59] The books that helped him on his journey: The Lean Start Up, Measure What Matters.
• [08:41] Why he pays his CEOs so well and the importance of incentivizing.
• [10:52] How he adjusted his mindset through what he reads and surrounds himself with.
• [12:33] The importance of having a thick skin when it comes to creating online content.
• [13:47] A breakdown of his social media following across the different platforms, and the importance of a big email list.
• [15:07] Some insight into his content strategy and how he formulated it.
• [16:17] How he has built his email list: Spending money on ads.
• [17:14] Thoughts on Miami vs Vegas for business: you want to live somewhere that makes you happy.
• [19:04] Kevin’s favorite business book and business tool.
• [22:15] How you can contact Kevin and information about his podcast.

Resources From The Interview:

• The Second Mountain

• JungleScout

• The Lean Start Up

• Must read book: Measure What Matters

• Books by Paul Graham
• Books by Sam Altman
• Books by Andrew Chen

• Shoe Dog

• John Doerr Ted Talk: Why the Secret to Success is Setting the Right Goals
• Gary Vaynerchuk
• Basecamp
• The Kevin David Experience (Ninja Podcast)
• Kevin David on YouTube
• Kevin David on Instagram
• Kevin David on Twitter
• Kevin David on Facebook
• Kevin David on TikTok
• Kevin David on Pinterest

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Connect with Eric Siu:

• Growth Everywhere
• Single Grain
• Leveling Up
• Eric Siu on Twitter
• Eric Siu on Instagram

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